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Our history

Since 1978, ALBA FOREVER has embodied Alba Palamenghi's vision of creating a space where luxury fashion excellence and accessibility meet.
Pioneers in bringing the outlet experience to Campania, our first historic store in Torre del Greco led the way, introducing prestigious brands such as Fendi, Gucci and Valentino, along with many others.

Over the years, we have extended our presence, also opening offices in Portici. Today we are proud to operate through four stores serving a loyal customer base throughout Italy. Our reputation is based on solid value for money and a friendly and genuine approach towards our customers.

In ALBA FOREVER, luxury is a promise kept with passion and dedication. Our staff, a team of ten passionate and competent professionals, is expertly led by Roberta Bregola, Vincenzo Raiola and Guglielmo Cefariello.

Every day, we strive to provide not only exclusive garments but an experience that reflects our history, our values ​​and our aspiration to bring luxury into the daily lives of those who choose us.

Welcome to ALBA FOREVER, where luxury becomes a daily experience, accessible and warm like the welcome we reserve for each of you.